Please use this identifier to cite or link to this item:
http://dx.doi.org/10.25673/5044
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.referee | Erichson, Bernd | - |
dc.contributor.referee | Sadrieh, Abdolkarim | - |
dc.contributor.author | Rumpel, Franziska | - |
dc.date.accessioned | 2018-09-24T17:04:16Z | - |
dc.date.available | 2018-09-24T17:04:16Z | - |
dc.date.issued | 2010 | - |
dc.identifier.uri | https://opendata.uni-halle.de//handle/1981185920/11135 | - |
dc.identifier.uri | http://dx.doi.org/10.25673/5044 | - |
dc.description.statementofresponsibility | von Franziska Rumpel | - |
dc.language.iso | ger | - |
dc.publisher | Universitätsbibliothek | - |
dc.publisher | Otto von Guericke University Library, Magdeburg, Germany | - |
dc.subject.ddc | 658 | - |
dc.title | Neuromarktforschung - Analyse und Prognose von Markenwahlentscheidungen mittels klassischer und neurowissenschaftlicher Methoden | - |
dcterms.type | Hochschulschrift | - |
dc.type | PhDThesis | - |
dc.identifier.urn | urn:nbn:de:101:1-201104183718 | - |
local.publisher.universityOrInstitution | Otto-von-Guericke-Universität Magdeburg | - |
local.openaccess | true | - |
Appears in Collections: | Fakultät für Wirtschaftswissenschaft |
Files in This Item:
File | Description | Size | Format | |
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Dissertation_Franziska_Rumpel.pdf | 5.24 MB | Adobe PDF | View/Open |